Updates
Announcements, product news, and what's new at Rafenthic.
Google Ads for Doctors SEO Outline: Practical 2026 Guide
A clear, practical Google Ads for doctors SEO outline covering campaign structure, negative keywords, compliance, landin...
Read moreReflections on Two Years of Growing Rafenthic
A founder's honest reflection on two years of building Rafenthic, what went wrong early on, and what actually changed ou...
Read moreHow We Prepped for a Client's Product Launch Week
A look inside a full week of cross-team preparation ahead of a major client product launch.
Read moreBuilding a Brand Identity From Scratch for a New Client
What it's like building a brand identity for a client starting with genuinely nothing, from naming to visual direction.
Read moreA Behind-the-Scenes Look at Our Monthly Reporting Day
What actually happens on our monthly reporting day, including the accounts that needed a harder, more honest conversatio...
Read moreWelcoming a New Team Lead to Rafenthic
Behind the scenes of hiring and onboarding our newest technical SEO team lead.
Read moreAuditing Our Own Website: Practicing What We Preach
We ran a full SEO audit on our own site using the same process we use for clients. Here's what we found.
Read moreA Design Revision Day: What Client Feedback Actually Looks Like
What a real design revision session looks like, and how we turned a client's felt reaction into a specific fix.
Read moreInside Our Weekly Team Standup: How We Keep Everyone Aligned
A look inside our full-team Monday standup and the cross-team catches that happen because everyone's in the room.
Read moreThe Day We Almost Missed a Client Deadline (And What We Changed)
An honest account of a near-missed deadline, how we handled it, and the process changes that came out of it.
Read moreShooting Social Media Content for a Local Restaurant Client
Behind the scenes of a full-day content shoot for a local restaurant client, and the challenges of shooting food.
Read moreTraining Day: How Our Team Leads Actually Mentor Juniors
A look inside a real mentoring session between a senior content strategist and two junior writers.
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